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Tutorials
The Complete Guide to Social Media Image Sizes in 2026
Stop guessing image dimensions. This comprehensive guide covers the exact pixel sizes for Instagram, Facebook, X/Twitter, LinkedIn, YouTube, and Pinterest in 2026.
Every Platform, Every Size, One Reference
Getting image dimensions wrong means cropped logos, cut-off text, and unprofessional posts. This guide covers every major platform's current image specifications so you always upload pixel-perfect content.
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| Feed Post (Square) | 1080 x 1080 | 1:1 |
| Feed Post (Portrait) | 1080 x 1350 | 4:5 |
| Feed Post (Landscape) | 1080 x 566 | 1.91:1 |
| Story / Reel | 1080 x 1920 | 9:16 |
| Profile Photo | 320 x 320 | 1:1 |
Pro tip: Square posts take up more screen real estate in the feed than landscape images, leading to higher engagement rates.
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| Feed Post | 1200 x 630 | 1.91:1 |
| Ad Creative | 1200 x 628 | 1.91:1 |
| Cover Photo | 820 x 312 | ~2.63:1 |
| Story | 1080 x 1920 | 9:16 |
| Profile Photo | 170 x 170 | 1:1 |
Pro tip: Facebook ads with 1200 x 628 dimensions consistently outperform other sizes in both reach and click-through rate.
X (Twitter)
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| In-Stream Post | 1600 x 900 | 16:9 |
| Header Photo | 1500 x 500 | 3:1 |
| Profile Photo | 400 x 400 | 1:1 |
Pro tip: Images with a 16:9 ratio display fully expanded in the timeline without requiring users to click to see more.
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| Feed Post | 1200 x 627 | 1.91:1 |
| Cover Photo | 1584 x 396 | 4:1 |
| Profile Photo | 400 x 400 | 1:1 |
YouTube
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| Thumbnail | 1280 x 720 | 16:9 |
| Channel Banner | 2560 x 1440 | 16:9 |
| Profile Photo | 800 x 800 | 1:1 |
Pro tip: Custom thumbnails with bold text and high contrast increase click-through rates by up to 154% compared to auto-generated thumbnails.
| Format | Dimensions | Aspect Ratio |
|---|---|---|
| Standard Pin | 1000 x 1500 | 2:3 |
| Long Pin | 1000 x 2100 | 1:2.1 |
| Square Pin | 1000 x 1000 | 1:1 |
Pro tip: Tall pins (2:3 ratio) get the most saves and clicks because they take up more space in the Pinterest feed.
Stop Guessing, Start Generating
Instead of manually resizing images for every platform, use a tool with built-in templates that automatically generates images at the correct dimensions.
Try The Image Generator — select your platform template, describe your image, and get a perfectly-sized creative in seconds.
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